We hear a lot from search engine experts that unique and healthy content is beneficial for any site. A healthy and unique content is useful to increase your SERP (Search Engine Resulting Page) in search engines. But we all know high SERP can not give you more business as you want. Through high SERP a high traffic can generate on your site but you can not contain your position on search engine for long term through good content.
You spend a lot of money in SEO of your site and SEO tries his 20 steps to promote your website on some keywords which have most searches in search engines. But, as you know no. of searches of the keyword is not stable it changes as time goes by. It means every year you need an SEO to maintain your site on search engines. The idea behind promoting a site on search engine is to increase the relevant traffic and to get maximum business from the site.
Link popularity is a general term to increase business and traffic on a site. Relevant link popularity can give a high SERP to your site on search engines. In relevant and quality link building, a link generate between two same sites which are related with the services and products of that site. According to an observation it appeared that more than 70% queries arise through inbound links of the sites. |